Est. June 2024 ★ ★ ★ San Francisco, Calif.
Lower Haight Line Dancing

Production & Tech Specs

Everything a producer, planner, or venue needs to put us in a run-of-show. If something here doesn’t fit your event, ask anyway — we’re flexible, and we’ve worked everywhere from an 8′ stage to an arena floor.

The short version

Group size
20 to 2,000
Crew
2 instructors, plus 1–2 support (sound + dancing in the crowd)
Typical set
55 minutes; anywhere from 10 minutes to 4 hours
Stage
12′ × 16′ ideal · 10′ × 5′ minimum
We need
1–2 wireless mics, a way to plug in music, power
We can bring
The whole PA, if there isn’t one
Insurance
$2M general liability, additional insureds on request
Lead time
3 months is comfortable; we’ve turned around in a day

What a set looks like

No experience required, and nobody needs a partner. We open with a high-energy dance to pull the room in, teach through progressively easier-to-harder songs, and close with something that looks impressive. One of us talks at a time while the others dance in the crowd, so there’s always somebody nearby to copy.

Teaching one song takes about 12–17 minutes:

  • Break the dance into sections and learn the moves — 5–10 min
  • Run the song at half speed — about 4 min
  • Run it full speed — about 3 min

A 55-minute corporate set, which is our most-requested format:

  • 1 high-energy opener to get the crowd going — 5 min
  • 3 approachable dances taught — 15 min each
  • 1 closing dance — 5 min

We pace to the room, so build a little flex into the schedule. Past about an hour of continuous dancing we’ll need a short break.

Stage & space

  • 12′ × 16′ is the sweet spot for a few hundred guests. 10′ × 5′ is the hard minimum.
  • People need to see our feet — a riser or stage helps a lot. For big rooms, a camera feed on our feet to the screens works well.
  • The dance surface has to be non-slip. This is the one thing we can’t work around.
  • Position us so the crowd can spread out facing one direction.

Tech rider

If you’ve got a system, we need very little:

  • 1–2 wireless mics — headset preferred, since our hands are busy
  • An aux input for playback, or we can plug into the house or DJ rig (RCA out)
  • Standard front-of-house coverage over the dance area
  • A monitor if we’re DJing
  • Power at the instructor position

A 30–60 minute sound check before doors is plenty. A full rehearsal usually isn’t necessary, though we’re glad to do one if your AV team wants the time.

If there’s no PA, we’ll bring one

  • 400W PA speaker and stand
  • Shure wireless mic and receiver
  • Bluetooth receiver box
  • Extension cord and splitter
  • Laptop for playback

Worth flagging which setup you want when you ask for a quote — it changes the number.

Outdoors

Most of what we do is outside — street festivals, plazas, courtyards, pool decks, vineyards. We’re happy in light rain as long as the surface stays safe and the audio is covered. For hot afternoon sets, plan shade and water for the crowd; we’ll bring hats and sunscreen.

Music

We have a deep catalogue of beginner-friendly dances and we’re not country-exclusive — we regularly work pop and disco into a set, and we’ll happily build the list around your theme or your DJ’s direction. We can send a Spotify playlist ahead of time so your music team has everything.

Contracts & invoicing

  • $2,000,000 commercial general liability; we’ll name additional insureds and send a COI
  • W-9 on file; we’ve completed vendor onboarding in Coupa, SAP, and BILL
  • Comfortable with performance agreements and statements of conduct — DocuSign or Adobe Sign
  • Invoicing through Mercury; ACH, BILL, or PO. Net 30 is standard
  • Deposit-and-balance splits are fine

If your company needs vendor onboarding, start it when we sign rather than after the event — it’s usually the slowest part.

Selected work

  • A Country Western night for 250 guests at a Sonoma County winery, plus a poolside set at a wine country resort, for a Fortune 500 software company’s global customer conference
  • California Academy of Sciences NightLife — a “Goes West” night for roughly 2,000 attendees, and an ongoing residency
  • Thrive City at Chase Center
  • The Grand National Rodeo at the Cow Palace
  • Downtown First Thursdays — monthly, including a full dancehall takeover
  • Holiday parties, conferences, and offsites for tech companies around the Bay

Getting a quote

Email howdy@linedancesf.com with your date, venue, approximate headcount, and the slot you have in mind. Tell us whether there’s a PA and a stage, and whether you need us on site all afternoon or just before we go on — both change the price. We usually reply within a day or two.

Corporate and private events typically start at $2,500. Travel beyond the Bay Area is quoted separately.

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